As a forward-deployed designer, I bring product taste and judgment to AI product strategy, starting with real human needs, not technology for its own sake. I use an AI-enabled design workflow to identify patterns, bring ideas to life, and validate solutions that support adoption and growth.
The problem was framed as a user preference. Traffic data showed otherwise, so I redesigned the app and proved it wasn’t.

Making sense of complex health data is not easy. Using AI product frameworks, I transform complex data into sustained behavioral changes

A new product frameworks focused on business objectives, leading to a 20% growth in new accounts and improved CSAT score.

I'm a Senior Product Designer with 9+ years of experience in consulting and in-house design roles. I've designed at scale, from $1B+ enterprise systems to 11 different early-stage startups. Success has come from communicating clearly and prototyping fast.
